President, MarketPRO International, LLC
For over 20 years Mitch Henderson has made it his passion to master the science of marketing behavior, creating effective marketing for small business. Mitch is an expert in understanding what motivates people to respond to advertising and how to design and sell more effective advertising.
Mitch Henderson holds degrees in communications and art. His marketing experience includes ad agency owner, television producer, newspaper publisher and sales director.
As owner of Westwind Television Productions, Mitch produced dozens of television commercials, short industrial films, and a travel show for cable television. Mitch’s advertising agency, The Henderson Group, located in Sacramento, California and Seattle, Washington, directed the marketing for a variety of small to mid-sized regional businesses with sales of up to 30 million dollars. As Director of Sales for Sound Publishing, the Pacific Northwest's largest chain of community newspapers, Mitch trained hundreds of newspaper marketing consultants to help small business owners more effectively market their businesses.
Mitch Henderson is now sharing his experience through his company MarketPRO International, Inc. His mission is to educate, entertain and empower the media and their advertisers with intelligent sales and marketing solutions.
Across North America Mitch has presented to over 10,000 attendees of marketing conferences, conventions, and advertising workshops. Book Mitch Henderson for your next event. Mitch Henderson’s MarketPRO International offers sales training programs, live seminars, videos and CDs.
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